NZ's great coffee is hiding Let's Discover It

I've brought together 10 independent roasters so you don't have to hunt them down. Take a 60-second quiz. Let's find your new favourite.

100% NZ Roasted
Nationwide Delivery
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Freshly roasted NZ specialty coffee beans

Sound Familiar?

Most people I talk to are dealing with one of these

"Too many options"

You're staring at 40 bags of coffee online and just… closing the tab. I get it. Tell me what you like and I'll narrow it down for you.

Quiz takes 60 seconds

"I keep buying the same thing"

You've got a go-to bag and it's fine. But there's a whole world of NZ coffee you haven't tried yet. I'll introduce you.

5 roasters, 40+ coffees

"Is this actually fresh?"

Supermarket beans sit on shelves for months. Every bag here is roasted to order by the roaster themselves. No warehouse, no stale stock.

Roasted & shipped within 72 hours

How It Works

Simple. Personalized. Delivered.

01

Tell Me Your Taste

Quick quiz matches you with coffees you'll love

8 questions 60 seconds 94% accuracy
02

I Match & They Roast

Matched by me, roasted by NZ's best

Freshly roasted Small batch Independent roasters
03

Delivered Fresh

From roaster to your door in 72 hours

Flat Rate Shipping Nationwide Track & trace
04

Adjust Anytime

Full control over your subscription

Skip deliveries Change frequency Cancel anytime

Don't Take My Word for It

Real reviews from real customers across New Zealand

Mark Fitzpatrick

Verified Purchase
Love this coffee. Best I've had...and I've had a lot. My new staple!
Bullrush

Polina Stucke

Verified Purchase
We received our super awesome machine almost next day, pretty amazing, thanks a lot! :)
Gaggia Classic

Jono

Verified Purchase
Delicious coffee, love the fruity tastes in long blacks.
Explorers Blend

Terry Smith

Verified Purchase
I get a different coffee each time and enjoy the freshness and variety. Do I have a favourite?…I like surprises!
Pinot Barrel Aged

Judy Sutherland

Verified Purchase
Beautiful coffee, one of my favourites. I really love this coffee.
Unity

Jono Broom

Verified Purchase
Always consistent with this espresso coffee. I love it! It’s so easy to make the perfect shot.
TB3

Why People Stick Around

It comes down to three things

Discovery

10 NZ roasters, 52+ coffees, one place. You'd never find half of these on your own — that's the point.

"The NZ label I could find that sold multiple brands" — Andrew

Personal

It's just me — Jono. I read every email, pick the roasters myself, and actually care if you like what you get.

"What I'd miss most is the personal interaction" — Rui

Freshness

No warehouse. Every bag is roasted to order by the roaster themselves and shipped direct to you.

Roasted & shipped within 72 hours
Jono, founder of Bean Merchant

Hey, I'm Jono

For years, my fiancée and I brewed supermarket beans on a little Sunbeam machine every morning. Perfectly adequate. Then one day in Christchurch, I wandered into a local café and tried something completely different. That was it, I was hooked.

What followed was pure obsession. We became coffee detectives, hunting down every NZ roaster we could find. But there was no single place that brought them all together.

So I built that place.

– Jono, Wellington

Read the full story →

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